Contact: Eunice Chia
PR
+65 9822-2062
media@pixsync.com

FOR IMMEDIATE RELEASE
14 February 2009

PUSHING THE CREATIVE LIMITS OF FOOD PHOTOGRAPHY

PixSync Integrated Food Photography Services (Singapore Photographers)

PixSync Photography is a culinary photographic company, specializing in food and restaurant imagery for advertising, web and other publishing requirements with its own photography studio and fully equipped private kitchen. By using state of the art digital camera and computer equipment, PixSync has had the opportunity to work with many top Restaurants and Food establishments.

Over the course of its experience, PixSync has mastered a range of food photography shooting techniques. These include high-speed photography used primarily for liquids quick motion capture. Further to this, our design studio offers advanced digital imaging techniques to produce effects such as top shots (with superimposing elements on different layers), CO2 effects, illustrated backgrounds, food landscapes, powder imagery, black & white and selective color.

PixSync’s in-house designers have the capability to provide concept, design and layout services for food menus. And through its integrated printing solutions, PixSync is able offer turnkey project management and providing fast around. The photography portfolio includes snacks, meals, cakes, biscuits, chocolate and other dairy products.

“We are a company that believes in participating in the shooting process. As such, we plan, strategize the concept and execute the shoot together with our clients. Many a times, we do so by first determining the exact use of the images through the design phase. This generally involves the way the images may be laid out in menus, brochures and other marketing collaterals.” said Eugene Choy, Founder of PixSync Photography. “Following this, a suitable shooting concept based on the recommended food styling may involve lighting requirements, props selection, food sourcing and even the food preparation process itself. A similar turnkey project for Xando is a good illustration of our close collaboration with our client. At PixSync, we continue to value add to our clients through our combined photography, design and printing expertise.”

PixSync offers an integrated Food Photography service. If you’d like more information about this topic, please contact Eugene at +65 9155-0412.